Have you used the PVR website to book movie tickets? On your next visit, have a good look at the page where you enter your credit card details. You will find two checkboxes. One of them is a standard checkbox to indicate that you accept the Terms and Conditions. But the other one is for a free personal accident insurance from Tata AIG! You can see both the checkboxes at the bottom of the page(See the picture).
Why would you want a personal accident insurance while going for a movie? What could go wrong on your visit to the movies?
Traffic? Yes, this can be really tricky in a city like Bangalore. Forget about an accident. The anguish resulting from this helps you age faster which in turn causes reduced shelf life! I’m so happy PVR realizes this!
Food? If PVR sells bad food, this is a recipe for disaster. But, why would they want to help us with a free insurance for this? They can change the vendors in their halls and also have measures taken to improve the quality!
Unsafe building? The movie hall may collapse. Oh man! This is too dangerous! But, this should have been done by PVR even before opening the new center! With multiple screens, there may be 1000 people or more running around the PVR section on a busy weekend!
Terrorist attacks? This is valid. Isn’t this the very reason why you are frisked at the entrance?
What is this insurance for?
After purchasing movie tickets, popcorn and Coke, the chances are more for a bankruptcy. So, PVR should be supporting an insurance for bankruptcy.